Plastic pollution is often linked to bottles and bags, but one of the largest sources of microplastics is...paint. Yes, paint. Here’s how Lavabrush is helping stop that at the source.
Paint’s Environmental Toll
According to reports, paint has been estimated in past studies to contribute 9–21% of microplastics to aquatic environments. Forbes
The Environmental Action report from 2022 raises the stakes: 2.9 million metric tons of microplastics from paint leak into rivers, lakes, and oceans annually. Forbes + Ocean Conservancy.
Why This Matters
These microplastics are pervasive: found in 60% of fish studied globally, with increasing evidence linking them to potential human health risks Ocean Conservancy.
Introducing Lavabrush
Lavabrush is designed to intercept paint and microplastic runoff at its source during brush cleaning. It’s water-saving, eco-friendly, and an easy habit change with big environmental payoffs.
Why It Works
Proactive: Prevents pollution before it starts
Efficient: Reduces water use
Replicable: Perfect for individuals, artists, and professionals
Scalable: A step toward broader microplastic mitigation
Closing Thought
”Tools like Lavabrush aren't just gadgets - they’re a meaningful way for each of us to play a part in cleaner oceans and a healthier planet. Let’s be part of the solution.” says Patrik Sjöland, Lavabrush.